华侨大学 | English
 首 页  学院概况  全英教学  境外交流  留学华大  学生工作  风采国际  事务办理  联系我们 
  教师风采
当前位置: 首 页>>全英教学>>教师风采>>正文
 
【师资】Ronnie Yeh (叶荣茂)
作者:  来源:   发布时间:2018-06-01   浏览次数:



    Ronnie Yeh, Ph.D.

    Citizenship: USA

   Areas of Specialization/Research  

    International Hospitality and Tourism Marketing Management

    International Hospitality and Tourism Human Resource Management

    Hospitality and Tourism Ethics Education

   Contact Information

   Phone: 562-985-4958

   Email: Ronnie.yeh@csulb.edu

   Work Experience

   2003-present Professor: California State University, Long Beach

   EDUCATION

Ph.D. in Hotel and Restaurant Administration, Oklahoma State University-2003

M.A. in Asian Studies, San Diego State University

B.A. in Asian Studies, Oklahoma City University

   COURSES TAUGHT

HFHM 170: Introduction to Hospitality Management

HFHM 274: International Hospitality Development

HFHM 277: Cost Control in Hospitality Management

HFHM 372: Hotel and Lodging Management

HFHM 376: Hospitality Marketing and Service Management

HFHM 378: Legal Issues in Hospitality Management

HFHM 379: Professional Integration into Hospitality Management

HFHM 473: Beverage Management

PUBLICATIONS & RESEARCH

   Journal Publications Refereed – Published

   Liu, S., Yeh, R., Huang, D., Li, Z., & Lai, D. (2017). A Case Study of Airbnb. Journal of Hospitality Marketing & Management. Under Review

   Yeh, R., Tu, Y., Chuang, N., Lin, J., & Lin, T. (2013). Hotel Employees’ Uniform and Their Self-perceptions in Southern California. Tourism Management Perspectives 6(2013), 79-81.

   Yeh, R. (2012). Hotel General Managers’ Perceptions of Business Ethics Education: the Implications for Hospitality Educators, Professionals, and Students. Journal of Human Resources in Hospitality and Tourism 11(1), 72-86.

   Tu, Y., Yeh, R., Gustin, L., Tsai, H., & Hu, S. (2011). Effects of Hotel Employees’ Uniform on Customers’ Perceptions of Employee Performance and Company Image. Journal of Travel and Tourism Research 11(1), 106-116.

   Tu, Y., Yeh, R., Chuang, N., Chen, T., & Hu, W. (2011). Effects of Employees’ Uniform on Company Image and Employees’ Self-perceptions and Customers’ Perceptions. Asia Pacific Journal of Tourism Research 16(6), 635-648. SSCI

   Hu, S., Wei, C., Schlais, M., & Yeh, R. J. (2008). The Potential of a College Town as a Retirement Community. Journal of Housing for the Elderly 22(2), 45-65.

Blecher, L., & Yeh, R. J. (2008). Forecasting Meal Participation in University Residential Dinning Facilities. Journal of Foodservice Business Research 11(4), 352-562.

  Tsai, H., Kang, B., Yeh, R. J., & Suh, E. (2006). Examining the Hotel Room Supply and Demand in Las Vegas: A Simultaneous Equations Model. International Journal of Hospitality Management 25(3), 517-524. SSCI

  Yeh, R. J., Leong, J., Blecher, L., & Lai, H. (2005). Analysis of Hoteliers’ E-commerce and Information Technology Applications: Business Travelers’ Perceptions and Needs. International Journal of Hospitality and Tourism Administration 6(2), 29-62.

  Yeh, R. J., Martin, L., Moreo, P., Ryan, W., & Perry, K. (2005). Hospitality Educators’ Perceptions of Ethics Education and the Implications for Hospitality Educators, Practitioners, and Students. Journal of Hospitality and Tourism Education 17(2), 25-35.

  Yeh, R. J., Leong, J., Blecher, L., & Hu, W. (2005). Analysis of E-commerce and Information Technology Applications in Hotels: Business Travelers’ Perceptions. Asia Pacific Journal of Tourism Research 10(1), 59-83. SSCI

  Hu, S., Leong, J., Wei, C., & Yeh, R. J. (2005). The impacts of culinary training on healthful food preparation. Journal of Human Resources in Hospitality and Tourism 4(2), 83-97.

  Kim, Y.S., Moreo, P. J., and Yeh, R.J. (2004). Customers' Satisfaction Factors Regarding University Food Court Service, Journal of Foodservice Business Research 7(4), 97-110.

  Yeh, R. J., Leong, J., Hu, S., & Tsai, H. (2004). Analysis of Hoteliers’ E-commerce and Information Technology Applications: Business Travelers’ Needs. Journal of Human Resources in Hospitality and Tourism 3(2), 101-124.

  Blecher, L., & Yeh, R. J. (2004). An Analysis of Forecasting Methods Using “Same Day of the Week” vs. “Same Day of the Menu Cycle” to Predict Participation in Congregate Lunch Programs. Foodservice Research International 14(3), 201-210.

  Chen, M., Raafat, F., Sherrard, W., Yang, H., & Yeh, R. J. (2004). Applying TQM Tools to Project Management. California Journal of Operations Management 2(1), 93-99.

  Yeh, R. J., Hsu, Cathy. H., Kim, Y, & Im, H. (2003). An Overview of Hospitality Programs in Taiwan. Journal of Hospitality and Tourism Education 15(2), 7-15 (Lead article).

  Yeh, R. J., Martin, L., & Cobanoglu, C. (2002). Educators’ Perceptions of Business Ethics in Hospitality. Journal of Teaching in Travel and Tourism 2(3), 47-59.

Yeh, R. J., Leong, J., Martin, L., & Cobanoglu, C. (2002). Ethical Purchasing Perceptions and Practices of Oklahoma Restaurant Managers. Asia Pacific Journal of Tourism Research 7(2), 28-44. SSCI

  Hu, W., Martin, L., & Yeh, R. J. (2002). Cross-Cultural Impact and Learning Needs for Expatriate Hotel Employees in Taiwan Lodging Industry. Journal of Human Resources in Hospitality and Tourism 1(3), 31-45.

  HONORS & AWARDS

  Award, Educational Opportunity Program – the Class of 2017, CSULB.

  Award, Senior Favorite Faculty – the Class of 2009, CSULB.

  Award, Favorite Professor – the Class of 2007 Beach Bash.

  Award, Ukleja Center for Ethics Leadership – Integrating Ethics Across the Curriculum, CSULB, spring 2007.

  Award, Committee of the Year Award – Educational Policies, Family and Consumer Sciences, CSULB, Spring 2006.

  Award, Communications & Publications Director, Graduate and Professional Student Government Association, Oklahoma State University, 2002- 2003.

  Honor-Salute to Success, College of Human Environmental Sciences, Oklahoma State University, Fall 2002.

  President’s Honor Roll, Oklahoma City University, Spring 1992-Spring 1993.

  Dean’s Honor Roll, Oklahoma City University, Spring 1994.

  Alpha Mu Gamma-The National Collegiate Foreign Language Honor Society (Japanese), Oklahoma City University, Spring 1992-Spring 1994.

  Outstanding Work in Management Principles, Oklahoma City University, Spring 1994.

  GRANTS & PROJECTS

  Yeh, R. J. (2017-2018). RSCA, CHHS- Small Faculty Grants- $5,000, CSULB.

  Yeh, R. J. (2016-2017). RSCA, CHHS- Small Faculty Grants- $5,000, CSULB.

  Yeh, R. J. (2015-2016). RSCA, CHHS- Small Faculty Grants- $5,000, CSULB.

  Yeh, R. J. & Reiboldt, W. (2014-2016). CSU Commission on the Extended University, $87,552.

  Yeh, R. J. (2013-2014). RSCA, CHHS- 3 units of reassigned time, CSULB.

  Yeh, R. J. (2012-2013). RSCA, CHHS- 3 units of reassigned time, CSULB.

  Yeh, R. J. (2014). Partners for Success – Faculty Mentoring Program, $2,500, CSULB.

  Yeh, R. J. (2013). Partners for Success – Faculty Mentoring Program, $1,750, CSULB.

  Yeh, R. J. (2012). Partners for Success – Faculty Mentoring Program, $1,750, CSULB.

  Yeh, R. J. (2011). Partners for Success – Faculty Mentoring Program, $2,500, CSULB.

  Yeh, R. J. (2010). Partners for Success – Faculty Mentoring Program, $2,500, CSULB.

  Yeh, R. J. (2012). International Education Committee, Developing Online Courses and International Collaborative Hospitality Programs with Taiwan, $500, CSULB.

  Yeh, R. J. (2011). International Education Committee, Developing Online Courses and International Collaborative Hospitality Programs with China, $500, CSULB.

  Yeh, R. J. (2010). Scholarly and Creative Activities Committee (SCAC), CHHS Block Grant, CSULB.

  Yeh, R. J. (2009). Scholarly and Creative Activities Committee (SCAC), Summer Stipend, CSULB.

  Yeh, R. J. (2008). CHHS – Research Grant Proposal, 3 units of assign time-Spring, CSULB.

  Yeh, R. J. (2008). Partners for Success – Faculty Mentoring Program, $3,000, CSULB.

  Yeh, R. J. (2007). UCES, Developing an International Collaborative Hospitality Program with Taiwan, $12,000, CSULB.

  Yeh, R. J. (2007). Partners for Success – Faculty Mentoring Program, $3,000, CSULB.

  Yeh, R. J. (2007). Ukleja Center for Ethics Leadership – Integrating Ethics Across the Curriculum, $2,000, CSULB.

  Yeh, R. J. (2006). UCES, Developing an International Collaborative Hospitality Program with Taiwan, $7,200, CSULB.

  Yeh, R. J., & Blecher, L (2005). CHHS International Education Committee, International Course Development, $400, CSULB.

  Yeh, R. J., & Blecher, L (2005). International Education Committee, International Course Development $250, CSULB.

  Yeh, R. J. (2005). Scholarly and Creative Activities Committee (SCAC), Summer Stipend, CSULB.

  Conference Grant Award. (2007, October). FCS Department, CSULB to present at NATPA Conference, Houston, TX. ($ 300).

  Conference Grant Award. (2004, January). FCS Department, CSULB to present at APacCHRIE Conference, Puhket, Thailand. ($ 75).

  Conference Grant Award. (2004, August). FCS Department, CSULB to present at CHRIE Conference, Philadelphia, PA. ($ 125).

  Conference Grant Award. (2004, August). University Research Center, CSULB to present at CHRIE Conference, Philadelphia, PA. ($ 300).

 

下一条:【师资】Yang Minmin (杨敏敏)

返回首页】   【打印】  【关闭

泉州校区:福建省泉州市丰泽区城华北路269号华侨大学杨思椿科学馆      邮编:362021    电话:0595-22690701   传真:0595-22699139
厦门校区:福建省厦门市集美区集美大道668号华侨大学行政研发大楼      邮编:361021    电话:0592-6167627    传真:0592-6167628